Indochina JSC – affirmed the position on the path of exporting Vietnamese bamboo and rattan handicrafts

Vietnamese handicrafts is one of the largest export sectors of Vietnam, present in all markets from Asia to Europe, America. Implementing (FTAs) such as EVFTA, CPTPP, RCEP …. social networking platforms, and forums are opening up export advantages for Vietnamese handicrafts.

In 2022, the export of this industry will increase by about 20 to 30% compared to 2021, thereby reaching an export turnover of 1 billion USD. A chance to increase the export volume of Vietnamese handicrafts, as well as an opportunity for the industry to express its creative power and uniqueness in handicraft production.

Seizing that opportunity, Indochina Creative Development and Investment Joint Stock. We established to bring Vietnamese bamboo/ rattan products to the international market. We are honored to be selected as one of the reputable suppliers in Vietnam, proud of the quality of our products with diverse styles and updated designs.

Our Vietnamese handicrafts development motivation

Since 2012, we have had the chance to tour industrial workshops and have witnessed cheerful smiles on the unassuming faces of the workers. We understand their joy at seeing the outcome of their creativity and ingenuity. We gathered our resources to start an export business to give people jobs.

Development Path

The business began operations in 2013 and has since been a pioneer in developing “green products” that are beneficial to the environment. We conduct our business to preserve human rights, put human development first, and build a greener planet. In the first year, we have already been successful in connecting people and creating a solid community for the preservation and sustainable growth of handicrafts. The business’s annual revenue reaches 5 million USD.

While Vietnam’s approach to cross-border e-commerce platforms is still relatively young, we created a sales channel on Alibaba in 2015 to advance toward conquering the global market. We received the first order right away, and barely two months later, we continuously sold out products. With numerous high-value inquiries, Indochina has successfully subdued the European and American markets.

viettimecraft showroom
viettimecraft showroom

In 2018, our company developed a factory that complied with BSCI (social responsibility) requirements after realizing that it was necessary to do so to satisfy the demanding demands of the international market. We continuously completed audits factory on social responsibility (Social Audit) and Qualit system inspection (Technical Audit).

The factory is a strength for us as we expand to the global market and continue to research and create new goods. Products to meet international standard certifications granted by FDA, SGS, and Intertek, …

The Vietnamese handicrafts during the COVID-19 pandemic

The pandemic in 2020 and 2021 will not disrupt the export process. Even the business has made an impressive growth step. Export-related income increases yearly, rising by 179% in 2020 and 110% in 2021. Our company strictly implements and complies with Vietnamese laws, tax regulations as well as requirements for certificates of origin for exported products.

Our company actively participates in fairs and exhibitions at home and abroad during the business season to identify opportunities and increase international cooperation.

We are a pioneering supplier of bamboo and rattan crafts on the online marketplace Alibaba.com. We are honored to have been chosen as the cross-border e-commerce program’s inspirational business for Vietnam in 2022 by Alibaba.com

Oriented development

INDOCHINA., JSC is constantly mindful of environmental preservation and works to support
keeping the world green. We make every effort to meet the needs of our customers and follow
the trends in the world. We have the following 4 long-term objectives:

  • Building a green future
  • Developing the traditional craft
  • Boosting the value of artisans
  • Take A Step Towards Creativity

Our company continues to make full use of the marketing element. We maintain the development of export-focused e-commerce channels to connect with potential clients on the global market. We are always proactive and prepared to address trade barriers, enhancing businesses’ internal capabilities.

In the next 3-5 years, enterprises will continue to promote exports in Vietnamese handicrafts. Moreover, we increase export turnover from 5 million USD to over 10 million USD.

The two biggest challenges facing our business are customer trust and market competition. We are committed to protecting the interests of consumers; constantly improving product quality and designs to create added value and increase the export turnover of the industry.